Gift and Tale - Stories of Hong Kong Souvenirs
Publication and Branding design, 2019
Gift and Tale is my graduation project In Hong Kong Polytechnic University, and it is a brand promoting Hong Kong souvenirs, which includes book design, postcard design, story tag design (to allow tourists writing down messages on a tag tying on souvenirs) and some promotion materials in-cluding website, posters and video. It tells the historical or interesting mythologies behind some Hong Kong significant souvenirs in an intriguing way, which aims to let people who are not familiar with Hong Kong stories easy to catch up with them.
Overview of the items of the project.
Book design for introducing information and stories of Hong Kong souvenirs.
Postcard design and packaging design inspired by the stories behind the souvenirs.
Poster design for promotion.